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‫Now that you've completed the cost estimation process, you need to think about all of the activities

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‫that would be aligned to those particular categories. In the section we're going to focus on business

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‫activities.

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‫A business activity screener allows you to detail all activities which will be related to your project

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‫and walk through the evaluation process to either modify or remove activities which may seem redundant

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‫or unnecessary for your project. Using the attach activity template

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‫start with one category at a time.

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‫So if your first category is marketing, you're going to place marketing in the activity category and

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‫in the second column, you're going to name every single activity which will be related to that marketing

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‫category. Alongside those activities

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‫you should include descriptions owners as far as particular resources, stakeholders or departments.

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‫And then you'd also like to align with your business goals.

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‫So this goes back to justifying the need for those items that are in your budget if you have any metrics

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‫to include with those activities.

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‫Be sure to include those items as well.

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‫Let's walk through an example.

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‫So marketing is our category.

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‫Our activity name is brainstorming or description as discussing ideas and concepts that we can convert

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‫into commercial products and sales.

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‫The owner could possibly be the marketing department, the business school support, it could be the

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‫launch of a new product or service line.

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‫And the KPIs could be the potential number of products that this idea supports throughout the year.

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‫So if it's 50 percent of products.

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‫Seventy five percent of products, or if your department is only focused on one product, that would

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‫be one hundred percent.

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‫Again, let's try to apply the activity template to either a real life scenario current project that

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‫you are in or pass project.

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‫And if this is your first time being involved in a process like this, create a hypothetical scenario

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‫in which you can apply and use the activity template.